Cold therapy is definitely one of the coolest recovery methods out there right now (pun intended). With that, Ice Barrel has signed a three-year agreement to be the Official Cold Therapy Partner of the NOBULL CrossFit Games.
Ice Barrel will be at the Semifinal competitions later this month and will be in Madison, Wisconsin, the first week of August for the 2023 CrossFit Games. But the Ice Barrels won’t be available for just the athletes…nope, Ice Barrel will be bringing the frigid water to the spectator area for fans to experience cold therapy themselves.
Wyatt Ewing, Founder and CEO of Ice Barrel, spoke on the new partnership with CrossFit, “Our team could not be more excited to be partnering with CrossFit to bring cold therapy to the CrossFit Games. As a CrossFit athlete myself, I know how much these workouts, along with taking ice baths, have meant to me and I am thrilled we can bring these awesome communities together in a more official capacity.”Â
Ice Barrel will also be offering exclusive deals to CrossFit athletes, attendees and live stream viewers during Semifinals and the Games. Throughout the first two weeks of Semifinals, Ice Barrel will be giving away Ice Barrels to 16 lucky fans. Make sure to follow Ice Barrel on Instagram for details on how to enter Â
Additionally, CrossFit employees and trainers will also receive exclusive offerings…details will be coming soon.
If you are interested in purchasing an Ice Barrel, head over to icebarrel.com and enter code ‘BARBELLSPIN’ at checkout to save $125!
Note: The Barbell Spin may make a small commission if you click the link, enter the code and make a purchase.
