JOCKO FUEL is the latest company to form a partnership with CrossFit. Founded by Jocko Willink, JOCKO FUEL‘s brands, JOCKO GO and JOCKO MÖLK, will be official partners of the NOBULL CrossFit Games.
JOCKO GO will become the Official Energy Drink of the CrossFit Games and JOCKO MÖLK will be the Official Ready-to-Drink Protein Shake.
“When I started making sports nutrition products, I set the highest possible standard. Only what you need. None of what you don’t. Healthy. Clean. Holding the line on quality, always. Since I’ve had my CrossFit affiliate for 15 years, I know our goals are aligned: helping people become stronger, faster, healthier, in and better.” said Jocko Willink, Co-Owner of JOCKO FUEL.
Dave Castro joined the Jocko Podcast recently and the podcast was released this morning. During the podcast, Jocko and Dave discuss the future of the two brands working together. Here’s the link to listen to the podcast on Spotify.
Jocko is not a stranger to CrossFit. Back in 2007, Jocko’s gym, Victory MMA and Fitness, became a CrossFit affiliate.
