Jumpman is getting into the training equipment space. Jordan Brand announced this morning that it will launch Jordan Strength, “a premium line of training equipment.”
Piggybacking off of Nike Strength, Jordan Brand will make the essentials for a home gym or basic commercial gym set up.
The collection includes a soft plyo box designed after Jordan shoe boxes, interlocking bumper plates, uniquely shaped dumbbells, kettlebells, barbells, adjustable bench and a half rack with integrated storage. All of which will come in the iconic black, red and “cement” colorways…and, of course, feature the prominent Jumpman logo.

Nike Strength debuted its own line of fitness equipment featuring the iconic Swoosh back in 2023. Now, three years later, the Jordan Brand will follow suit.
The full collection will be available at NikeStrength.com and at participating Dick’s Sporting Goods stores beginning October 13.


