In 2022, TYR Sport signed a three-year agreement to be the title sponsor of Wodapalooza. Throughout those three years, you couldn’t say Wodapalooza without TYR (literally). All jokes aside, the past three years TYR Wodapalooza have seen the premier community fitness festival in the world get bigger and better.
In those three years, TYR Wodapalooza outgrew its original home at Bayfront Park, necessitating the move to Miami Beach earlier this year. And of course, we saw the launch of TYR Wodapalooza SoCal and the TYR Cup last year.
But after three years, TYR and Wodapalooza are parting ways. In an Instagram post this afternoon, TYR and Wodapalooza shared, “Today, we close this chapter with gratitude.”
The announcement comes on the heels that Loud And Live sold Wodapalooza to a new ownership group led by Dylan Malitsky.
As for who’s taking on the title sponsorship going forward, no official announcement has been made. However, the current rumor on the street is that Gym Reapers is going to fill that role. Stay tuned…
